Meet Our Team

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Jason Rexroth, MD
Medical Director

A graduate of the University of Iowa Medical School, Dr. Rexroth founded Innovative Aesthetics in 2006 to provide aesthetic services to the women and men of Eastern Iowa. Dr. Rexroth is Board Certified in OB/GYN and a Fellow of the American College of OB/GYN and the American College of Surgery. He has always had an interest in beauty and how the healing process works. He makes sure all the employees of Innovative Aesthetics are highly trained in the procedures offered and oversees the spa as the Medical Director. He is a member of the American Academy of Cosmetic Gynecologists and the International Society of Cosmetogynecologists. He is pleased to add medically supervised weight loss to the services already offered by Innovative Aesthetics.

Dr. Rexroth enjoys spending time with his wife Teri, and their three children: Jaxon, Jevon, and Taylor. He also enjoys outdoor activities such as hunting, fishing, and motorcycle riding as well as reading and traveling.

Stephanie Kruse
Ideal Protein Director

Stephanie Kruse is one of the Ideal Protein Diet Consultants. Stephanie was born and raised in Robins, IA. She graduated from Mount Mercy College in 2009.
Stephanie and her husband, Brett, both have had wonderful success on the Ideal Protein program. Together they have lost a combined total of 230 pounds. They have truly made this a lifestyle change and they owe it all to the Ideal Protein program. Stephanie has become very passionate about health and nutrition since going through this journey. One of Stephanie’s favorite sayings is, “Fall in love with the process, and the results will come.”

Stephanie and her husband, Brett, currently reside in Alburnett. In her spare time, Stephanie loves spending time with her family and friends. She loves attending country concerts, going to the movies, and spending time by the pool on those nice summer days.

Janette Roehrich
Diet Consultant

Janette joined the Innovative Aesthetics team after experiencing great amounts of success on the Ideal Protein program. She takes care of many of the behind-the-scenes aspects of Ideal Protein as well as filling in for main consultants.

Janette lives in Cedar Rapids with her husband. She has 2 children and 2 grandchildren that she loves spending as much time as possible with. Janette enjoys traveling and spending nice days outside by the pool.

Beth Pohl, RN, LE

Beth graduated from LaJames in Johnston, IA in November 2005.

She has worked in as an esthetician in medical spas for 11 years.  Beth wanted to add Injectable wrinkle treatments to her service offerings so she returned to school to earn her RN degree in 2013 and graduated Feb 2016 from Hawkeye in Waterloo, Iowa.

Beth Lives in Waterloo with husband, Jeremy. She enjoys spending time with him, family and friends and sporting events, concerts, traveling and being active.

Beth is passionate about building trusting relationships, educating on products and services to help others enhance their self-esteem through her skills as an Esthetican and certified RN Injector.

Amy Kuster, RN-BSN

Amy graduated from Mount Mercy University and began her career in nursing in the neonatal/pediatric world. She currently works at the University of Iowa as a neonatal/pediatric Aircare nurse. She joined the Innovative Aesthetics team because she enjoys helping others feel beautiful! Amy lives in Cedar Rapids and enjoys spending time with family and friends.

Nikki Rowland
Diet Consultant

Nikki was born and raised in Cedar Rapids, IA. She graduated from Coe College in 2003 with a Bachelor’s degree in Physical Education and Health. In 2011 she received her Maters degree from Drake University in Educational Leadership. ​She resigned from the school district after seven years of teaching followed by six years as a school administrator.

Nikki had tremendous results with the Ideal Protein diet and is passionate about helping others reach their goals and live more active lives. She believes that a healthy lifestyle adds years to your life but more importantly adds life to your years!

Nikki has one teenage son who is involved in many activities and there is nothing she loves more than being his mom.

Laura Elsbernd

Diet Consultant

Laura Elsbernd is an Ideal Protein Diet Consultant.  She was born and raised near Calmar, IA.  She graduated from Mount Mercy College with a Bachelor’s degree in Elementary Education and Morningside College with a Master’s of Education.  She teaches full time at St. Pius X Elementary and works part time for Innovative Aesthetics.

 Laura struggled with her weight her entire life and tried many, many programs before finding Ideal Protein.  She began the program in September 2015.  Over the course of 2 years, she lost 267 pounds and gained her life back.  The entire experience completely changed her life and she is thrilled to be able to help others in their journey to better health.

 Outside of work, Laura enjoys spending time with her family and friends, reading, crafts, and watching the Chicago Cubs.

Stephanie Kennedy-Felland

Diet Consultant

Stephanie Kennedy-Felland is a native Iowan and lives in Cedar Rapids with her husband and 4 girls. She has worked in the Sales and Service industry for 20 years as a CLINIQUE Account Coordinator and in Human Resources.

She has a passion for building relationships and helping others. In her free time she enjoys time with her family and friends, being physically active and especially enjoys working on creative project of all kinds.

Dr. Madelyn Pilcher, APRN
Clinic Director

Madelyn is a native to Cedar Rapids. After moving away for college to St. Mary’s College, Notre Dame, IN (’05, BS Biology) and Creighton University, Omaha, NE (’09, BS Nursing), she returned to the University of Iowa to complete her Doctorate in Nursing Practice in 2013. Since graduation, Madelyn has worked in the Hospital Inpatient and Occupational Health settings. She is the Northeast Representative on the board of the Iowa Nurse Practitioner Society. She is certified in laser treatments and neurotoxin & filler injections.

Madelyn has a 2 year-old daughter, Stella and a 5 pound Yorkie, Mac. She enjoys hanging out with her family and friends, volleyball, pin-up contests, camping and all other ways to stay active.

Madelyn will use her experience and education to improve the health of her patients both inside and out. ​

Rhonda Schneider-Smith, RN

Rhonda Smith, RN: Rhonda began her career in nursing in Orlando where she worked and trained under Dr. Christopher Crotty, owner of a prestigious dermatology practice. After returning to Iowa in the late 1990’s she became an operating room nurse in the Cedar Rapids area until joining the team at Innovative Aesthetics.

Originally from Monticello she now lives with her husband on their farm near of Cedar Rapids.

Renee Meade, ARNPrenee-mead

Renee graduated from the University of Iowa Hospitals and Clinics with her masters and nurse practitioners degree in 2002. She worked in the department of cardiothoracic surgery while in school up until 2006 when she joined a neurosurgical practice in Cedar Rapids Iowa.
She has worked in the operating room and clinics in both professions. Renee is now working in the department of vascular surgery at the University of Iowa Hospitals and Clinics.

Renee has two boys, a freshman at the University of Iowa (go hawks) who is studying electrical engineering and an 8th grader who is involved in cross country. I also teach kickboxing and work out six days a week.


Josie Winter

Front Desk Director

Josie Winter graduated from Carpi College of Cedar Rapids in April 2013. She is trained in Swedish, Hot Stone, Deep Tissue, and Prenatal Massage as well as Salt Glow Treatments. Her favorite modalities are Swedish, Prenatal Massage, and Salt Glows. She also enjoys working on feet.

In her free time, Josie enjoys spending time with family and friends. She loves being outdoors, fishing, and taking photos. Josie strives to help her clients by creating a relaxing environment to relieve stress and pain.

Mandy Recker, LE, LMT

Mandy is a licensed esthetician, graduating from Capri College in 2013, and is also a licensed massage therapist, graduating from Carlson College of Massage Therapy in 2010. As an esthetician, she specializes in chemical peels, microdermabrasions, facials, waxing, and sugaring.  Her massage therapy is focused in deep tissue, hot stone, and Swedish massage. Mandy is also a Level I, II, & III certified yoga instructor, studying under master yoga teacher Jimmy Barkan, creator of Barkan Method Hot Yoga. She is a passionate believer in the harmony of mind, body, and soul and channels this energy into the care and well being of her clientele.

Mandy enjoys spending her free time with family and friends, traveling, and strengthening her abilities in helping people reach their personal goals.

Lisa Norman, LE

Lisa graduated from Kirkwood Community College in 2010 with her nursing degree and has always been intrigued by the science behind beautiful, healthy skin. She decided to pursue her passion and education by obtaining her esthetics license in 2013. Growing up she battled hyperpigmentation and witnessed dear friends lose all self-esteem due to their struggle with severe acne. Thus, her mission became to help others. After working in the healthcare field for 15 years Lisa believes in treating the whole person; body, mind and spirit. She believes the esthetics industry offers an on-going learning experience, and keeping up with available knowledge is key to being the best esthetician possible. She is dedicated to those wanting skin health, guidance and support. Lisa believes that investing in your skin is a benefit that lasts a lifetime.

Lisa lives in Cedar Rapids with her husband and daughter. Outside of work she enjoys spending time with family and friends, being active, music, Iowa Hawkeyes and the Chicago Cubs.

Ashley Thomasashley
Administrative Assistant

Ashley is a part-time Administrative Assistant here at Innovative Aesthetics. Ashley handles many of the behind-the scenes projects and paperwork for Ideal Protein. You also might see Ashley filling in at the front desk or for the diet coaches doing weigh-ins. Ashley is a graduate of the Kirkwood Paralegal Studies Degree Program and the University of Iowa where she obtained her bachelors degree. During the regular work day, she works as a full-time paralegal at a large Cedar Rapids law firm. Ashley enjoys cheering on clients and helping them reach their goals and lifestyle changes. In her free time, Ashley enjoys spending time with her boyfriend Jake, and their two labs Jessi & Maddi at their acreage north of Cedar Rapids. She also loves spending time with friends and family, going on motorcycle rides, baking, working out, and doing crafts.

LJ Mersch
Marketing Director

LJ leads the charge in creating digital media and marketing for Innovative Aesthetics. As our Marketing Director, LJ works closely with our team to develop effective strategies for leveraging all our digital advertising, content, and social media platforms.

Originally from Illinois, LJ is a Bears fan, retired percussionist, and a theater guru. In High School she Assistant director her Senior years musical, participated in a World Class Indoor Drumline, and received the Directors Award for Symphonic Band.

Outside Innovative Aesthetics, LJ spends her time listening to music, tending to her cat, Totoro, and spending time with friends and family. Since receiving her Associate’s in Arts, LJ has focused her time on expanding her creativity through photography and videography.

Whitney Colton
Diet Coach

Whitney was born and raised right here in good ol’ Cedar Rapids. Whitney Attended Kirkwood Community College and received her Associated degree in Early Childhood Education. She also went on to receive her Fire Fighter 1,2, and 3, and completed the EMT Program at Kirkwood. Whitney has a passion for living a healthy lifestyle as she is also a certified Personal Trainer and Nutritionist. Whitney loves working with others and is excited to help others achieve their goals, whether it be life or health related. Whitney enjoys spending time with her family specially her husband and son. She also loves the outdoors, biking, and playing sand volleyball.